Rethink and Showcase can work together seamlessly, allowing individual brokers to sync deal, property, space, lead and comp data between the two platforms.
You have the option to sync data in both directions or one-way, whichever suits you best.
The integration connects a standard set of fields between the platforms, but we do support certain custom mapped fields upon request.
Field Mapping
Click here for a list of default fields that sync between the two platforms. Buildout can map certain custom fields upon request.
How Syncing Works for Properties and Deals
When setting up the integration, you can elect to sync your Showcase listings to either Properties or Deal Pipeline in Rethink, whichever you prefer.
Syncing data from Showcase to Rethink is always instantaneous and automatic.
Syncing data from Rethink to Showcase, however, requires a few conditions. To successfully sync a property or deal in this direction, you must check the “Sync with BO” checkbox and ensure that at least one internal broker is added to the Associated Parties related list.
Click the “Send to Buildout” button to send the record to Showcase immediately; otherwise, it will be queued and included in the next scheduled sync, which typically runs every 15 minutes to once per day, depending on your integration settings.
How Syncing Works for Comps and Spaces
Syncing data from Showcase to Rethink is always instantaneous and automatic.
Syncing certain data like spaces and comps from Rethink to Showcase, however, occurs in scheduled batches, which run at intervals ranging from every 10 minutes to once per day, depending on your integration settings.
Comps must be created in Rethink and then sync over to Showcase.
To sync a space or comp from Rethink to Showcase, you must check the “Sync with BO” checkbox on the record and ensure that the parent property is also marked for sync. This is required—if the parent property is not syncing, the associated space or comp will not sync either.
Spaces and comps do not have an instant “Send to Buildout” button. Instead, records marked for sync are added to a queue and transferred to Showcase during the next scheduled sync.
Remember, after syncing spaces to Showcase, be sure to check the "Lease" checkbox on the listing to see your lease spaces.
How Syncing Works for Leads
Syncing from Showcase to Rethink is always instantaneous and automatic.
Leads flow into Rethink as inquiries under either the property or the deal (the choice is yours).
How Record Matching Works
When a record syncs between Rethink and Showcase, it uses the Buildout ID (derived from the Showcase listing) to match to the correct record.
If a matching record isn’t found using the Buildout ID, the system then searches for a property with an exact address match under the same lead broker.
Here's more context on what happens when searching for a matching record in Rethink:
If a matching record is found:
If the "Sync with BO" checkbox field on the property or deal in Rethink is checked, the matching record will be updated with the latest updates.
Otherwise, if the "Sync with BO" checkbox field on the property or deal in Rethink is unchecked, only the Buildout ID field will be populated, and the rest of the record remains unchanged.
If no match is found:
A new record is created.
The Buildout ID field is populated in the new record.
The new record is marked for future synchronization (the "Sync With BO" checkbox field gets checked).
Integration Demo Walkthrough
How to Set Up the Integration
To set up the integration, you’ll need to coordinate with your account manager, who will guide you through the process. They will ask for the following information, and if you need recommendations on best practices for your organization, they’ll be happy to assist.
Subscriber login access
Desired sync direction (one-directional sync or bi-directional sync)
Which objects to sync (deals, properties, spaces, leads, comps)
Which users are allowed to sync data
Does your brokerage primarily do sales or leasing?